There are times when we all find that our memories fail us. Often this happens at the most inopportune moments, such as when we meet up with someone that we have recently been introduced to but simply cannot remember their name.
It might seem depressing then to learn that throughout human history there have been many people who have had prodigious memories apparently beyond the hopes of ordinary mortals. One example out of many is ex-world memory champion Dominic O’Brien who was able to remember the order of every card in 52 shuffled packs. However, people who can perform feats such as these are generally no more intelligent than average and do not have genetically superior memories. They have simply trained their memories to work for them.
If you want to improve your memory, rather than try and remember ideas as abstract concepts, make vivid mental pictures of them, allow trains of thought to link them to other thoughts and memories you already have, use systems such as memory palaces, where you link new memories to specific locations that you are already familiar with and reinforce your memories by returning to them regularly.